Over the past 10 years Red Paddle Co has grown in to a world-leading paddleboard brand, built on the ethos of designing quality, no compromise products. Beyond the boards however, we were frustrated that well thought out products designed for our sport and lifestyle were still missing. Whenever we wanted to go on an epic paddling adventure, compete in an endurance race, or even spend a relaxed day at the beach with our friends and families, we were having to compromise with accessories and gear that didn’t do what we really wanted it to because they were designed with other things in mind - and often poorly made. So we decided to design our own premium range of things we really wanted – definitive versions of the kit you actually need, featuring all the elements we wanted and using quality materials that look awesome too. As you would expect from Red, performance, style and user-centric design is at the forefront of the range. You’ll find innovative new approaches to age old problems (‘What do I do with my valuables when I go paddling?’); and re-imagined must-haves (‘Why do change robes have to be cheap and nasty?’). The Red team are already using the range whether it be for post-work SUP, holiday adventures, work outs or early morning surfs; and we love all of it whether it is the hardworking and hardwearing coolbags, amazingly insulating drinks bottle, or the technical clothing that looks just as great off the water as on. All the range is designed to enable the ultimate experience, whatever your style of paddling, and we’ve made sure they have a multitude of uses beyond just watersports - helping you get out there and EXPLORE YOUR WORLD.